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Theory of Change
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We are Momkai,
a strategic design agency for ambitious founders and organizations.
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Designing the brand for the first
Nelson Mandela Marathon
in Cape Town, from start to finish
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Brands
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Taking
The School for Moral Ambition
from manuscript to The Daily Show
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Movements
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Designing the brand for
CrowdBuilding's
collective housing movement
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Brands
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Growing
De Correspondent
into the largest member-driven platform after Die Zeit and The Guardian
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Movements
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Building the case for
Limelight Foundation's
€150M fund by positioning journalism as infrastructure
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Brands
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Building the brand for
Cibus
, a Nasdaq-listed leader in agricultural gene editing
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Brands
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Helping
Giving What We Can
turn pledges into $490 million of impact
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Brands
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Giving a face to
Golazo
: the invisible force behind Europe's top athletes, events, and sports media
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Movements
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Turning
SCW Systems
' $43.9M-backed climate technology into a story the world could follow
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Brands
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Building
The Embassy of Good Science
, the Wikipedia of research integrity
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Brands
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Co-founding
Lowdi
, the Red Dot Award-winning speaker we designed from product to packaging
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Brands
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Transforming
Kom op tegen Kanker
from within, while launching Flanders' next public health movement
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Movements
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Uniting
Red Bull's
11 distributed studios into one global brand for artists like Pharrell and Kaytranada
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Brands
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Designing
Renews
, a Tokyo news platform, by breaking from Japan's famously dense media design
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Brands
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Building
Oncode Institute
, from cancer research startup to royal launch, now backed by €92M in funding
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Brands
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Designing the cover system behind
De Correspondent
bestsellers, from Lynn Berger to Rutger Bregman
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Brands
Movements
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Rebranding
The Can Do Company
, the consultancy behind transformations at Unicef and Alliander
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Brands
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Building the brand for
Dutch Digital Design
, a collective of nearly 40 top Dutch agencies
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Movements
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Extending the reach of IDFA, the world's largest documentary festival
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Movements
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Co-founding
HYMN
, the digital theater with shows by Armin van Buuren and Davina Michelle
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Movements
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Building
VanMoof
's direct-to-consumer online flagship for 190,000 riders worldwide
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Brands
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Rebranding
DEN
, the government-recognized digital knowledge institute for the cultural sector
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Brands
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Uniting and activating 1.2 million soccer players with
KNVB,
the Dutch Royal Football Association
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Movements
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Designing the brand for
Elementary
, the data reliability platform trusted by Klarna, IKEA, and Zoom
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Brands
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Designing
The Correspondent
's world-record launch that rallied 45,888 backers in 30 days
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Movements
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Building the digital flagship store for
Bugaboo
, the stroller brand made famous by Sex and the City
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Brands
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Positioning
Kayak
as the staffing agency for people who want to paddle their own course
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Brands